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SPLY — Grow Shopify Theme

$159Everything in Starter, plus a cart that sells, lookbook, email and SMS capture, and a self-unlocking drop gate.View Store DemoPassword: exp Installation — Self Install
What's included with Install For Me? Our team sets up the theme in your store — installing it, adding your logo and backgrounds, building the sections, and assigning your collections, menus, and metafields. You just send your assets and a collaborator invite after checkout.
Standard License · 1 Year Updates & Support
Amazon American Express Apple Pay Diners ClubDiscoverGoogle Pay Mastercard PayPalShop Pay Visa Starter $109Popular Grow $159ViewingFull Suite Studio $209Not sure which tier? Compare features → Quality Guaranteed 1 year of bug fixes and updates included. Built and maintained by an active Shopify developer. Everything in Starter Enter Screen Loading Screen Free Shipping Progress Bar Cart Upsell Row Express Checkout Buttons Lookbook Section Email + SMS Signup Pop-Up Klaviyo Email/SMS on Gate Auto-Unlock Drop Gate 1 Year of Updates & Support

View the live demo: sply-grow.webexp.dev (password: EXP)

Starter gets the look. Grow gets the sale.

Same engine. Same signature browse. But now your store is built to convert and to run a real release.

A free-shipping bar that nudges one more item into the cart. An upsell carousel that lifts your average order. Express checkout buttons. An email pop-up that builds your list. A frosted enter modal and a loading screen that make the first impression feel premium. And a working drop gate: a countdown plus an auto-unlock button that opens the store the moment your timer hits zero.

If you run drops, or you have more than a handful of products, Starter is not enough. Grow is where the store starts behaving like a business.

Everything in Starter, Plus

Sell More

  • Free-shipping progress bar in the cart drawer, with your own reward and threshold
  • Cart upsell carousel, powered by Shopify recommendations
  • Express checkout buttons: Shop Pay, Apple Pay, PayPal, Google Pay, whatever you have enabled
  • Email pop-up for list building

Run a Drop

  • Launch countdown on the password page
  • Auto-unlock "Enter site" button that opens the store the second your timer ends

Premium Touches

  • Enter modal: a frosted full-screen homepage intro, shown once per session
  • Loading screen: an optional branded splash on first visit
  • Lookbook section for full-bleed campaign imagery

Who It's For

Brands past the just-launched phase. You have collections to sell, a list to build, and releases to run.

Why Grow

Starter turns heads. Grow turns visitors into buyers, and gives you the tooling to actually run a drop. Most brands should start here.

To self-install, follow our tutorial here:
https://www.youtube.com//@webexp

If you'd rather have the WEBEXP team install your theme, select the "Install For Me" option above. We will reach out to you via the email provided at checkout.

If you don't have an active Shopify store, we will start one for you!

  1. A Mac or Windows Desktop/Laptop
  2. An Active Shopify Subscription

If you don't have an active Shopify store, we can start one for you!

Or try a Shopify trial for 3 days free + 3 months for $1 each! Click Here To Claim

Due to this being a digital product, all sales are final.

View our full refund policy here

For any questions or concerns, you can contact us via email:

contact@webexp.dev

or via Instagram:

@webexp.dev

Valid for one year from the date of purchase. Includes all updates and support released during the license period at no additional cost. To continue receiving updates after the first year, the license must be renewed annually. Renewal is not required — your theme will remain fully functional without it. There are no automatic subscription fees.

1 License = 1 Shopify store.

By purchasing this product, you have read and agreed with our license agreement terms. Breaking these terms will result in a lifetime ban from purchasing future WEBEXP assets and legal action taken against you.

View our full license terms Here

Want us to install it for you? (+$30)
See it live

Experience the drop.

Browse a real store running SPLY Grow. Enter modal, cart upsell, lookbook, drop gate — built to move product.

View Live Demo → Opens in a new tab · Password: exp
Social Proof

Stores using SPLY Theme

NUBILA NUBILA
See it in action

Tap in. Full screen.

Tap a product and it takes over the screen. Swipe to the next. Smooth and seamless.

Recorded on iPhone — SPLY Grow demo store

Why SPLY

Your store right now vs. SPLY

Every Shopify store looks the same. SPLY makes yours feel like an experience.

Every other theme
Grid product 1Grid product 2Grid product 3Grid product 4Grid product 5Grid product 6

Same grid. Every store.

SPLY
SPLY feed preview — lightSPLY feed preview — dark

Tap in. One product. Full takeover.

Built different

Every detail, intentional.

SPLY isn't a template with a coat of paint. Every feature was designed for brands that care how they show up.

Tap to zoom
Tap to zoom

Your catalog is a dense grid of cutouts. Tap to zoom a level in, tap a product and it opens full screen. Browsing that feels like an app, not a webpage.

Two-axis browse
Two-axis browse

Swipe up and down between products, sideways through their images. Full screen, one product at a time, seamless the whole way.

Light and dark
Light and dark

Two seed colors drive the entire palette, light and dark, with an optional visitor toggle. Your cutouts float on either.

The drop gate
The drop gate

A pre-launch gate with a live countdown, and an auto-unlock button that opens the store the moment your timer hits zero. The wait becomes the event.

The enter moment
The enter moment

A frosted full-screen intro on first visit. What a visitor feels before they see a single product.

A cart that sells
A cart that sells

A free-shipping progress bar, a restrained upsell row, and express checkout buttons, built into the drawer. Quiet work that lifts every order.

Email and SMS
Email and SMS

A stark signup pop-up, plus a Klaviyo slot on the gate for email and SMS. Build the list before you drop.

Your type system
Your type system

Heading and body fonts, a clean sans or Red Hat Mono. Pick once and the whole store follows.

Size chart
Size chart

Per product, opens in a clean modal. Configured via metafield so every SKU carries the right chart.

Choose Your Version

Three tiers. One identity.

Every version includes the vertical swipe feed. Pick the one that matches where your brand is right now.

  Starter Starter $109 Grow Grow $159 Most Popular Studio Studio $209 Full Suite
Core Experience   
Zoom Navigation
Persistent Shell
No-Reload PDP
Vertical Product Swipe
Image Carousel
Light + Dark Mode
Mode Toggle
Cart Drawer
Announcement Bar
Editorial Section
Gallery Section
FAQ Section
Video Section
Password Page + Countdown
Size Chart Metafield
Customer Accounts
Drop Tools   
Enter Modal
Loading Screen
Cart Progress Bar
Cart Upsell Carousel
Express Checkout Buttons
Email Pop-up
Lookbook Section
Password Drop Gate
Spectacle   
ROAM Browse Mode
RNNR Browse Mode
Media-Background Drop Gate
Media-Background Enter Modal
  Get Starter Get Grow Get Studio

Built with support.

Every purchase includes everything you need to launch confidently. If something breaks, we fix it.

Setup Documentation

Step-by-step guide to install and customize SPLY on your store.

Email Support

Direct line to the developer. We respond within 1 to 2 business days.

Get Started PDF

A polished setup guide ships with every theme. Install and launch SPLY Grow in under 30 minutes.

Free Updates

1 year of bug fixes and feature updates included.

FAQ

Common questions

Everything you need to know before you buy.

Grow keeps the full SPLY engine and adds the conversion and drop layer: the enter screen on first visit, a branded loading screen, a cart drawer that works (free-shipping progress bar, a restrained upsell row, and express checkout buttons), the lookbook section, an email and SMS signup pop-up, and a password drop gate with an auto-unlock button that opens the store the moment your countdown hits zero.

Grow is for brands ready to sell harder. If you want the cart working for you, an enter moment and loading screen that set the tone, a lookbook to build your world, and a drop gate that unlocks itself at launch, Grow is the fit. If you also run drops and want ROAM plus image or video backgrounds behind the gate, that is Studio. If you just need the look and the engine, Starter covers it.

Your catalog renders as a dense grid of product cutouts on a clean background. Tap once to zoom a level in, tap a product and it opens full screen. In the product view you swipe up and down between products and sideways through their images. It still loads your products, we just made it feel as seamless as possible, so browsing feels like an app instead of a webpage.

SPLY works on every Shopify plan: Basic, Shopify, Advanced, and Plus. It is built on Shopify 2.0 (Online Store 2.0), supported across all plans. No workarounds, no limitations.

One-time purchase. You pay once and the theme is yours. Your purchase includes 1 year of updates and support. After that year your theme still works perfectly, and you can renew if you want to keep receiving updates and support.

No. SPLY is a standard Shopify theme. You upload the .zip in your admin under Online Store, Themes, Add theme, and it is ready to customize. We include a setup guide with every purchase.

If you want hands-off setup, we offer a $30 theme setup service that covers uploading the theme, setting your logo, colors, and navigation, and adding up to 3 products so your store is ready to preview. That is theme setup only, not full store setup like domains, shipping, taxes, or bulk uploads.

With Install For Me, our team handles the full theme setup inside your Shopify store, so it goes live and on-brand without you touching any code. That covers:

  • Installing and configuring the theme
  • Adding your logo and backgrounds
  • Building out the sections and layout
  • Assigning your collections and menus
  • Creating the metafields the theme uses

Don't have a Shopify store yet? We'll help you get one started. After checkout, we reach out via your order email to collect your assets and a collaborator invite, then take it from there.

It covers getting the theme set up and looking right — not custom code or writing your product copy, though we're glad to quote those separately.

SPLY is built on Shopify 2.0, so any app that follows Shopify's standard integration methods (app blocks, script tags, theme app extensions) will work. That covers most popular apps: Klaviyo, Judge.me, Loox, Shopify Email, Google Analytics, Meta Pixel, and more.

The only apps that might need a small adjustment are ones that inject CSS targeting Dawn class names, since SPLY uses its own class system. That is rare and usually quick.

Instantly. After checkout you get an email with a download link for the .zip file. No waiting, no approval process. You can upload it to your store right away.

Each license covers one Shopify store. If you run multiple stores you will need a license for each one. This is standard across the indie theme space and lets us keep prices accessible while sustaining development and support.

Yes. Reach out and we will set up a discounted upgrade so you only pay the difference between tiers. You keep your customizations, the higher tier just adds more sections and features on top of what you already have.

Your purchase includes 1 year of email support. If something breaks, if you hit a wall during setup, or if you need guidance on customization, reach out and we will help, usually within a few hours on business days. After the first year you can renew your license to keep receiving support.

Support covers theme functionality and setup questions. Custom development, third-party app conflicts, and full store builds fall under our development services.

Your purchase includes 1 year of bug fixes and updates within your tier. When we push an update you get an email with the new .zip and a changelog so you know what changed. After the first year your theme keeps working, and you can renew to keep receiving updates.

Because SPLY is a digital product delivered instantly, we do not offer refunds after download. We encourage you to check the live demo thoroughly before purchasing so you know exactly what you are getting. If you run into a legitimate issue after purchase, contact us and we will work with you to resolve it.

The Shopify Theme Store's guidelines push every theme toward a similar structure. SPLY is opinionated on purpose: the zoom navigation, the cutout-on-canvas look, the locked design system. Selling it directly lets us keep that identity without compromise.

Yes. Every tier includes a heading and body font picker, a clean sans or Red Hat Mono for a technical feel. Your whole palette is driven by two seed colors, one for light mode and one for dark, and visitors can toggle between them. The design is intentionally constrained so your brand comes through in your product imagery, not in a 40-option settings panel.

Your brand deserves better than a grid.

Pick your tier. Install today. Look premium tonight.

One-time purchase · Instant download · Free updates for 1 year
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