DRIFT — Starter

Your products deserve the whole screen. $109 Launch pricing – rate increases soon Standard License · 1 Year Updates & Support Installation Self Install
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Starter $109ViewingMost Popular Pro $159Full Suite Studio $199View Store DemoPassword: exp Quality Guaranteed 1 year of bug fixes and updates included. Built and maintained by an active Shopify developer. One Time Payment 1 Year of Updates & Support Light + Dark Mode Shopify 2.0 Compatible No Apps Required

Your products deserve the whole screen.

Every Shopify store looks the same. Grids. Tiny thumbnails. Rows of product cards that all blur together.

DRIFT doesn't shrink your product to fit a layout. It gives it the entire screen.

One product. Full viewport. Swipe up. Next.

Your collection page feels like an app — not a template. Your product page works the same way — swipe through all your media vertically instead of clicking through a thumbnail strip. The whole theme runs on a glassmorphic UI — frosted glass surfaces on the header, cart drawer, panels, overlays, everything. Light mode and dark mode both look premium without touching a single setting.

DRIFT is opinionated on purpose. No font picker. No 40-color palette. No decision paralysis. Install it, add your products, and it already looks intentional. It looks like a custom build — without the custom invoice.

Your brand comes through in your visuals, not your theme settings. If your photography hits, DRIFT amplifies it.

System fonts for instant rendering. Zero layout shift. Smooth scroll transforms on every device.

DRIFT isn't for everyone. It's for brands that care about presentation.

What You Get

  • Vertical swipe feed — one product per screen with smooth parallax transforms
  • Feed + grid view toggle
  • Vertical media stack on product pages
  • Glassmorphic UI across every surface
  • Light + dark mode toggle with dual logo support
  • AJAX cart drawer — no page reloads, quantity stepper, auto-opens on add
  • Variant picker with sold-out states
  • Sticky add-to-cart bar
  • Smart back button — remembers your place in the feed
  • 3D model viewer support
  • Two-pill glassmorphic header — always visible, animated nav with submenu support
  • Password page — newsletter signup, Klaviyo-ready, social icons
  • Policies page with glassmorphic pill tabs
  • Contact form
  • All standard templates restyled to match

Who It's For

Streetwear labels. Drop culture brands. Sneaker shops. Lifestyle brands with strong visuals and a tight catalog. If your imagery does the talking, DRIFT gives it the stage.

Why Starter

You want the feed. That's the signature. Starter is enough to make your store look like it belongs next to brands ten times your size.

To self-install, follow our tutorial here:
https://www.youtube.com//@webexp

If you'd rather have the WEBEXP team install your theme, select the "Install For Me" option above. We will reach out to you via the email provided at checkout.

If you don't have an active Shopify store, we will start one for you!

  1. A Mac or Windows Desktop/Laptop
  2. An Active Shopify Subscription

If you don't have an active Shopify store, we can start one for you!

Or try a Shopify trial for 3 days free + 3 months for $1 each! Click Here To Claim

Due to this being a digital product, all sales are final.

View our full refund policy here

For any questions or concerns, you can contact us via email:

contact@webexp.dev

or via Instagram:

@webexp.dev

Valid for one year from the date of purchase. Includes all updates and support released during the license period at no additional cost. To continue receiving updates after the first year, the license must be renewed annually. Renewal is not required — your theme will remain fully functional without it. There are no automatic subscription fees.

1 License = 1 Shopify store.

By purchasing this product, you have read and agreed with our license agreement terms. Breaking these terms will result in a lifetime ban from purchasing future WEBEXP assets and legal action taken against you.

View our full license terms Here

Want us to install it for you? (+$30)
See it live

Experience the swipe.

Browse a real store running DRIFT. Feel the feed, the glassmorphic UI, the transitions.

View Live Demo → Opens in a new tab · Password: exp
See it in action

Your store. Full screen.

One swipe at a time. No grid. No clutter. Just product.

Recorded on iPhone — DRIFT Starter demo store

Why DRIFT

Your store right now vs. DRIFT

Every Shopify store looks the same. DRIFT makes yours feel like an experience.

Every other theme
Grid product 1Grid product 2Grid product 3Grid product 4Grid product 5Grid product 6

Same grid. Every store.

DRIFT
DRIFT feed preview — lightDRIFT feed preview — dark

Full screen. One product. Zero distraction.

Built different

Every detail, intentional.

DRIFT isn't a template with a coat of paint. Every feature was designed for brands that care how they show up.

Glassmorphic Cart
Glassmorphic Cart

Frosted glass drawer with blur, subtle borders, and smooth open/close transitions.

Light + Dark Mode
Light + Dark Mode

Automatic toggle that respects system preference. Every element adapts instantly.

Variant Picker
Variant Picker

Pill-style selectors with sold-out states, active highlights, and smooth transitions.

Sticky Add to Cart
Sticky Add to Cart

Glassmorphic bar that appears on scroll. Product title, price, and ATC always visible.

Trusted by brands

Built by a developer, not a template factory.

200+ Stores built 4.9 Avg rating 1-Day Avg setup

"Something unique but that also has all the high conversion features and can feel premium. Just what I was looking for!"

Black Oath Black OathStreetwear brand

"Installed it in 20 minutes. Our bounce rate dropped and time on site went up the same week."

Store OwnerAccessories brand

Choose Your Version

Three tiers. One identity.

Every version includes the vertical swipe feed. Pick the one that matches where your brand is right now.

  Starter Starter $109 Pro Pro $159 Most Popular Studio Studio $199 Full Suite
Core Experience   
Vertical Swipe Feed
Feed + Grid Toggle
Vertical Media Stack
Glassmorphic UI
Light + Dark Mode
AJAX Cart Drawer
Variant Picker
Sticky Add-to-Cart
Smart Back Nav
3D Model Support
Password Page
Store Essentials   
Hover Effects
Size Chart Modal
Filtering + Sorting
Announcement Bar
Currency + Language
Free Shipping Bar
7 Content Sections
Email Popup
Drop Tools   
Countdown Timers
Product Badges
Image Magnifier
Colorway Swatches
Low Stock Indicator
Cart Upsell
Quick-Add Overlay
Immersive Experience   
Lookbook + Hotspots
Loading Screen
Video / Image Backgrounds
Gallery Section
Collection Showcase
Discount Code Reveal
  Get Starter Get Pro Get Studio

Built with support.

Every purchase includes everything you need to launch confidently. If something breaks, we fix it.

Setup Documentation

Step-by-step guide to install and customize DRIFT on your store.

Email Support

Direct line to the developer. We respond within 1 to 2 business days.

Free Updates

1 year of bug fixes and feature updates included.

FAQ

Common questions

Everything you need to know before you buy.

DRIFT works on every Shopify plan — Basic, Shopify, Advanced, and Plus. The theme is built on Shopify 2.0 (Online Store 2.0), which is supported across all plans. No workarounds, no limitations.

One-time purchase. You pay once and the theme is yours forever — no monthly fees, no recurring charges. Your purchase includes 1 year of updates and support. After that year, your theme still works perfectly — if you want continued updates and support, you can renew your license for another year.

No. DRIFT is a standard Shopify theme — you upload the .zip file in your admin under Online Store → Themes → Add theme, and it's ready to customize. If you've ever installed a Shopify theme before, it's the same process. We also include setup documentation with every purchase.

If you want hands-off setup, we offer a $30 theme setup service that covers uploading the theme, configuring your logo, colors, and navigation, and adding up to 3 products so your store is ready to preview. This is theme setup only — it does not include full store setup like domain configuration, shipping, taxes, email flows, or bulk product uploads.

DRIFT is built on Shopify 2.0, so any app that follows Shopify's standard integration methods (app blocks, script tags, theme app extensions) will work. That covers the vast majority of popular apps — Klaviyo, Judge.me, Loox, Shopify Email, Google Analytics, Meta Pixel, and so on.

The only apps that might need minor adjustments are ones that inject custom CSS targeting specific Dawn class names, since DRIFT uses its own class naming system. This is rare and usually a quick fix.

Instantly. After checkout you'll receive an email with a download link for the theme .zip file. No waiting, no approval process. You can upload it to your store immediately.

Each license covers one Shopify store. If you run multiple stores, you'll need a separate license for each one. This is standard across the indie theme space — it lets us keep prices accessible while sustaining development and support.

Yes. Reach out to us and we'll set you up with a discounted upgrade so you only pay the difference between tiers. You won't lose any customizations — the higher tier just adds more sections and features on top of what you already have.

If you have a tight catalog (under ~20 products), strong product photography, and just need your store to look premium — Starter does that. You get the vertical swipe feed, the glassmorphic UI, dark/light mode, the full product page, and the AJAX cart drawer. That's a complete, shippable store.

If you need filtering, sorting, content sections for your homepage, or an announcement bar — you'll want Pro. If you run drops with countdowns, low stock urgency, and product badges — that's Studio.

All tiers include 1 year of updates and support with the option to renew annually.

Your purchase includes 1 year of email support. If something breaks, if you hit a wall during setup, or if you need guidance on customization — reach out and we'll help. We typically respond within a few hours during business days. After the first year, you can renew your license to continue receiving support.

Support covers theme functionality and setup questions. It does not cover custom development, third-party app conflicts, or full store builds — those fall under our development services.

Your purchase includes 1 year of bug fixes and updates within your tier. When we push an update, you'll get an email with the new .zip file and a changelog so you know what changed. After the first year, your theme still works perfectly — if you want to keep receiving updates, you can renew your license for another year. Major new features may be added to higher tiers over time, but your tier will always be maintained during your active license period.

Because DRIFT is a digital product delivered instantly, we don't offer refunds after download. We encourage you to check the live demo thoroughly before purchasing so you know exactly what you're getting. If you run into a legitimate issue with the theme after purchase, contact us — we'll work with you to resolve it.

The Shopify Theme Store has strict design and feature guidelines that push every theme toward a similar structure. DRIFT is opinionated on purpose — the vertical swipe feed, the glassmorphic UI, the no-font-picker philosophy. That's what makes it different, and that's what makes it feel like a custom build. Selling independently lets us keep that identity without compromise.

DRIFT uses system fonts by default for instant rendering and zero layout shift. Pro and Studio include a custom font toggle if you want to load your own. Colors adapt automatically through the light/dark mode system — you control your accent color through the theme editor. The design is intentionally constrained so your brand comes through in your imagery, not in a 40-option settings panel.

Your brand deserves better than a grid.

Pick your tier. Install today. Look premium tonight.

One-time purchase · Instant download · Free updates for 1 year