SPLY: a Shopify theme with zoom navigation
SPLY by WEBEXP is a Shopify theme for streetwear and fashion labels, built around zoom navigation. Products float as cutouts on one background. Shoppers tap the plus icon to zoom in a level, and tap a product to open it without a page reload. Zoom navigation is in all three tiers (Starter, Grow, Studio), and Studio adds ROAM, an endless draggable canvas of floating products in place of the grid.
- Price
- Starter $109 · Grow $169 · Studio $219, one-time
- Zoom navigation
- All three tiers
- ROAM canvas
- Studio only
- Live demo
- sply-studio.webexp.dev · password: exp
- Platform
- Shopify Online Store 2.0, 1 license = 1 store
- Best for
- Streetwear and fashion labels that sell in drops
What makes it different
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Zoom-navigation engine
Products sit as cutouts on your background colour. The plus icon zooms in a level while the top bar stays fixed.
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No-reload product view
Shoppers swipe vertically between products and sideways through images, and add to cart in place.
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ROAM browse mode (Studio)
An endless draggable canvas with one product snapped to the centre. It loops in every direction.
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Land visitors on a drop
In ROAM, new visitors start on the product with your featured tag. Returning visitors pick up where they left off.
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In-place category filtering
A category bar filters by product type, tags or a collection menu without reloading the page.
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Light and dark from two colours
All surface shades are derived from two seed colours, and cutouts look right in either mode.
Is it right for your store?
A good fit if
- You run a streetwear or fashion label that releases in drops.
- You have transparent, background-removed product photos.
- Your catalog fits one visual canvas. The grid shows up to 100 products (52 by default).
Not the right fit if
- You don't have cutout photography. SPLY expects transparent PNGs, and photos with solid backgrounds won't float.
- You have a large catalog that needs filtering on many attributes. SPLY filters with a single category bar.
How it compares
| SPLY | Typical grid theme | |
|---|---|---|
| Browsing | Zoom through floating cutouts; ROAM canvas in Studio | Scroll a fixed grid of product cards |
| Opening a product | No-reload product view with vertical swipe between products | Full page load per product |
| Product images | Transparent cutouts on one background colour | Photos on varied backgrounds |
| Colour modes | Light/dark from two seed colours, optional visitor toggle | Often a single colour scheme |
| Cart | Frosted drawer sized to the screen, so checkout is always reachable | Cart page or basic drawer |
FAQ
Common questions
Yes. SPLY by WEBEXP is built around zoom navigation through floating product cutouts, and SPLY Studio adds ROAM, a draggable canvas that replaces the grid entirely.
All three. Studio also adds ROAM, the draggable canvas.
Starter $109, Grow $169, Studio $219. All are one-time purchases with 1 year of updates, and one license covers one store.
Yes. Visit sply-studio.webexp.dev, sply-grow.webexp.dev or sply-starter.webexp.dev and enter the password "exp".
An enter modal, loading screen, cart progress bar, upsell carousel, express checkout buttons, email pop-up, lookbook, and a drop gate with automatic store unlock.
Yes. Use transparent PNG cutouts with the background removed so products float on your background colour.
No. Upload the zip, then set colours, fonts, menus and the product grid in the theme editor.